Balenciaga fashion house reportedly cuts ties with Ye, Kanye West

 

According to a story in the press, the fashion label Balenciaga has severed its relationship with Ye, the musician who was once known as Kanye West.This decision was made after Ye made a number of abusive remarks, including antisemitic tweets, which resulted in him being suspended from both Twitter and Instagram. parent company Kering told Women's Wear Daily  that "Balenciaga has no longer any relationship nor any plans for future projects related to this artist," 

Ye has worked with Balenciaga and its creative director, Demna Gvasalia, on a number of different projects in the past. The label has also maintained a fruitful working connection with Kim Kardashian, Ye's ex-wife. Kardashian, who has made appearances in the label's advertising campaigns, says that she was first introduced to the company by Kardashian's ex-husband.Ye had his ability to post on Twitter and Instagram suspended not so long ago because of antisemitic messages that the social networks deemed to be in violation of their regulations. In addition to this, he has said that slavery is a choice and has referred to the COVID-19 vaccination as the "mark of the beast."

The rapper participated in a runway walk for Balenciaga's ready-to-wear collection at Paris Fashion Week, which designer Demna Gvasalia dubbed a "iconic moment" at the time. He was later seen at Givenchy's show sporting a black brace with the Balenciaga logo.

 

In recent weeks, Ye has severed Yeezy's links to Gap and revealed to Bloomberg that he intends to sever relations with his business partners. Ye and JPMorganChase no longer do business together, and Adidas has put its footwear contract with Ye under review.

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James Otabor is a Freelance Writer and Social Media Expert who helps finance professionals and startups build an audience and get more paying clients online. Mr Otabor is based in Lagos State Nigeria

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